Distribution

"Companies often pay too little attention to their distribution channels, sometimes with damaging results. In contrast, many companies have used imaginative distribution systems to gain a competitive advantage." (Armstrong and Kotler, Marketing: An Introduction pg.5) Toss It Up! Salads is geared toward the working (and schooling) and working out. Our distribution strategy will be to locate ourselves at or near colleges and universities, nearby gyms and nutrition stores, as well as by supermarkets in areas of Las Vegas demographically studied to show an interest in living a healthy lifestyle. On occassion, we will distribute in other areas upon a certain number of requests made by our patrons via Twitter or Facebook.